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Tag Archives: Real Estate Agent

How to Choose a Seasoned Agent for Your Home Sale

Key Takeaways:

  • Selling your home is a chance to maximize your equity, so you owe it to yourself to find the perfect listing agent.
  • Searching for a listing agent is just as important as your home search, so make sure to meet with at least three candidates before making a decision.
  • We’re telling you the must-ask questions to track down a listing agent—and now, you can put our team to the test when you list your home with us!

Home Sellers, Don’t Settle For Second Best

Many sellers are under the impression that any listing agent can sell their home instantly for the best possible price—but that’s simply not the case. Did you know that 77% of home sellers only contact one agent before listing their home? When it comes to trusting someone with your biggest investment, it’s crucial to do plenty of research to find the right fit. And you should never settle for second, which is why we recommend meeting with at least three agents before making your decision. We’ve outlined some must-ask questions to help you track down the perfect listing agent!

What’s your marketing plan?

tripod set up for property pictures

The best way to sell your home is to expose it to as many prospective buyers as possible, which requires a strategic marketing plan. Ask potential agents about their specific marketing tactics, and you can even have them provide examples from past clients. Just listing your home online and scheduling an open house shouldn’t be the extent of an agent’s marketing plan. As agents who have crafted masterful marketing plans ourselves, we have the data to target your home’s most likely buyers—and even more importantly, we know exactly how to reach them.

How long have you been working in real estate in my area?

realtor walking outside

Almost every agent can boast “decades of combined experience” when it comes to their team’s time working in the real estate industry—but what about selling homes in your specific area? Real estate isn’t the same everywhere, which is why you should choose an agent who is local to your area. This way, you can be confident knowing that your home will be competitively listed in comparison to other properties in the area. And if your agent happens to also work with buyers in the area, then they may be able to direct them to your listing!

How many active clients do you work with at one time?

realtor and client meeting

One of the most important things to analyze about your potential agent is their availability. When asking about an agent’s active clients, you want their answer to fall within a sweet spot range—not having many clients can be a red flag, while trying to sell too many properties at once may mean they can’t provide the personalized experience that you deserve. Working with around 10 to 15 clients at once is pretty standard and should still allow for plenty of one-on-one time between you and your potential agent.

Tell me more about your pricing strategies

discussing home pricing strategies

As a seller, you want to choose an agent who can deliver a top-dollar home sale. A seasoned agent can determine the value of your home in a snap—during your first meeting, go ahead and give them details about your property and ask them for a competitive list price. By doing this, you’ll be able to gauge the agent’s pricing expertise on the spot and ensure they give you a realistic amount. A qualified agent will take into consideration other recently sold homes in the area and ask about any renovations you’ve completed.

And finally…what’s your specialty?

realtors reading property blueprint

While many listing agents have ample experience across the board, many also specialize in certain types of real estate. Whether it be new construction or luxury properties, it’s crucial to see whether an agent’s specific skill set aligns with the features of your home. And don’t be shy about requesting a sold portfolio—this way, you can see if any of the agent’s sold listings are similar to your property.

Use Our Local Expertise—List Your Home With Us

When it comes to selling your home, choosing the right agent matters more than you think. If you want to work with professionals who know the local market better than anyone else, then you should contact one of our listing agents. We have a wealth of cutting-edge seller resources, in addition to our unparalleled passion for earning our clients top dollar on their home sales. We’ve clued you in on all the tough questions to ask, and we’re more than ready to share our expertise with you! Contact us today at 734-761-3060 or info@bouma.com!

5 Questions Sellers Keep Asking About 2021’s Hot Real Estate Market

Key Takeaways:

  • Today’s real estate market is heavily skewed towards sellers, making now the perfect time to list your home.
  • Many would-be sellers have questions about moving when the market is this hot—and we have the answers you need to get started.
  • If you’re considering selling your home soon, it’s crucial to work with a top local agent. Give us a call to see what we bring to the table!

The Top 5 Questions Every Seller Asks in Today’s Market

Whether you’re eager to list or are just thinking about selling, you’ve probably heard that the 2021 real estate market is one for the record books. Since last year’s swift economic recovery, home values just keep getting higher, and it’s not uncommon for listings to sell over asking price in just a few days. And according to the National Association of Realtors, the typical home is now selling for 14.1% more than last year.

Have a few reservations about listing your home right now? Here are the answers to some of the most common questions we hear from our sellers. Continue reading

The Hidden Horrors of Going FSBO (For Sale by Owner)

piggy bank surrounded by coinsMany home sellers have considered skipping the real estate agent to save on closing costs, but very few have actually succeeded in seeing those savings. There’s a good reason: the average homeowner doesn’t have the rigorous training and real estate knowledge that a licensed agent does.

But just what makes For Sale By Owner (FSBO) such a bad idea? From incessant inconveniences to costly paperwork mistakes, here are a few of the horror stories that FSBO sellers inevitably encounter.

The Daunting Task of Marketing Your Home

It takes more than a “For Sale” sign in your front yard to make buyers notice your home. According to the National Association of Realtors, 95% of buyers use the Internet in their home search.

This means that online marketing — starting with listing your home on the local listings database, sharing your listing to dozens of social media platforms, and advertising your listing on numerous websites with a global audience — is essential to selling your home.

Without an Agent, Home Marketing Isn’t Cheap

This is where it gets expensive: yard signs, newspaper ads, brochures, high-quality photographs, and a professional-looking website — things real estate agents have at their disposal — are your responsibility to finance and maintain when you have to do your home’s marketing yourself. Continue reading

The Bouma Group, Realtors Welcome Brandee Wiseman!

Brandee Wiseman CroppedThe Bouma Group is proud to have Brandee Wiseman on their team of real estate professionals as an exclusive listing specialist. As a successful business owner, Brandee has a passion for helping others by putting clients first, providing outstanding service, and always seeking win-win agreements. After moving to Ann Arbor 7 years ago with her family, she found her calling in real estate. Working alongside Martin Bouma, she has learned from the best and is devoted to assisting home sellers with one of the most important transactions of their lives.

The Bouma Group has been servicing the real estate needs of Washtenaw County for more than 30 years and brings a unique, personal touch to each transaction. Thorough market knowledge, exceptional follow-through, and cutting edge marketing are the hallmarks of The Bouma Group’s continued success and have made them the #1 real estate team in Ann Arbor in every category. To find out more about home and condo buying opportunities in Washtenaw County, contact The Bouma Group at 734-761-3060 or visit their website at www.bouma.com.

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